Made to Stick: Why Some Ideas Survive and Others Die
Author: Chip Heath
Manufacturer: Random House
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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Author: David Meerman Scott
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Purple Cow: Transform Your Business by Being Remarkable
Author: Seth Godin
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Word of Mouth Marketing: How Smart Companies Get People Talking
Author: Andy Sernovitz
Manufacturer: Kaplan Business
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Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
Author: Seth Godin
Manufacturer: Simon & Schuster
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The Tipping Point: How Little Things Can Make a Big Difference
Author: Malcolm Gladwell
Manufacturer: Back Bay Books
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All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
Author: Seth Godin
Manufacturer: Portfolio Hardcover
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Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force
Author: Ben McConnell
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Beyond Buzz: The Next Generation of Word-of-Mouth Marketing
Author: Lois Kelly
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The Anatomy of Buzz: How to Create Word of Mouth Marketing
Author: Emanuel Rosen
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The Secrets of Word-of-Mouth Marketing: How to Trigger Exponential Sales Through Runaway Word of Mouth
Author: George Silverman
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Unleashing the Ideavirus
Author: Seth Godin
Manufacturer: Hyperion
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Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force
Author: Ben McConnell
Manufacturer: Kaplan Business
ListPrice: $25.00
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PyroMarketing: The Four-Step Strategy to Ignite Customer Evangelists and Keep Them for Life
Author: Greg Stielstra
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Brand Hijack : Marketing Without Marketing
Author: Alex Wipperfurth
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Grapevine : The New Art of Word-of-Mouth Marketing
Author: David Balter
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Connected Marketing: The Viral, Buzz and Word of Mouth Revolution
Manufacturer: Butterworth-Heinemann
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Buzz: Harness the Power of Influence and Create Demand
Author: Marian Salzman
Manufacturer: Wiley
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